Monday, September 8, 2014

Guest Post: Do I Sell My Book or Sell It's Content? by Paulette Harper, Author of Princess Nevaeh


Princess Nevaeh: Lessons on Self- Discovery 
by Paulette Harper
Paperback: 34 pages
Publisher: Thy Word Publishing (August 27, 2014)
ISBN-13: 978-0989969147

front cover 8 x 5
About The Book

Six year old Nevaeh wants to be something she already is. She will soon learn that her wish to be a princess takes a little more than just asking. Lessons on self-discovery are taught by her Mimi who makes her understand that being a princess takes work.

Do I Sell My Book or Sell Its Content?

As an author, I realize that we are excited about selling our books; but the truth of the matter is that we shouldn’t try to sell our books. Rather, we should focus on how our books can help someone else. This was a lesson I learned early in my publishing journey.

People will not buy your book if they don’t believe that what you have written will not help them emotionally, spiritually, practically, or even for enjoyment.

Finding tips or points in your book to highlight will make the difference between a buyer purchasing your book or someone else.  List the benefits your book can offer. How can your book help them deal with issues they may be facing? Writers of non-fiction, inspirational books might find this process quite easy; however, writers of fiction might find this process a little more challenging.

The key is to be different.  Offer a benefit that is decidedly different than anything that's out there. This might cause you to have to research books that are similar to what you are writing.  Creating a list of “benefits” for your book can aid in the marketing, promoting, and the campaigning in so many ways. First, those benefits can be highlighted and enhanced over and over during interviews.  It will help you stay focused on the points you want to convey to the reader and those points can be incorporated in the press release, media kit, and/or tip sheet.

Because the market is so competitive, try to stay ahead of the competition by offering the benefits your book can offer. 

About The Author

author photoPaulette Harper is an award-winning and best-selling author. She is the owner of Write Now Literary Virtual Book Tours and is passionate about helping authors succeed in publishing and marketing their books. Paulette has been writing and publishing books since 2008. Paulette is the author of That Was Then, This is Now, Completely Whole, Living Separate Lives and The Sanctuary. She resides in Northern, Ca.

Author Links
Website  *  Twitter  *  Facebook

Tour Hosted by: WNL Book Tours

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